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Hands up who is still going strong with their New Year’s Resolution?

If you, like I, pledged to go to the gym five times a week and have only actually been twice since January 1st, then you are not alone. In fact, one third of the UK who set themselves a resolution for 2023 are likely to have given up already. In fact, yesterday (January 10th) was labelled as ‘peak failure day’ for well intentioned, resolution-making Brits. Now, I admit that I personally may have faltered in my gym-going efforts (I have been very busy you see), but what about our eg resolutions…are we still going strong?

Nope. We didn’t make any.

“How boring” I hear you say. “How arrogant that you have nothing to change”.

Well, it’s quite the opposite in fact. We very much believe change should happen constantly…sometimes organically, usually intentionally, but always in a considered manner. Why wait until the new year to become better? Our business is about development. About making things better. So, why would we not apply that to our own business? We are continuously optimising.

I have written previously about the importance of having a refined process within the work we do, and at eg we follow a well-trodden and carefully defined development pathway; our engineers have the autonomy to explore different ideas and solutions but will always follow the same procedures to minimise risk, manage time and cost and enable us to deliver the products our clients want, in the most efficient and innovative manner. However, we also have the autonomy to be agile and if a better way of doing things is identified, then the system and the team is flexible enough to allow changes and refinements to existing processes in a controlled and risk-evaluated way. Our engineers are problem solvers and hugely creative when it comes to finding a solution to a customer’s product issue!

We are endlessly monitoring what we do. Reviewing, adjusting, testing, reporting, reviewing again, optimising, testing again and adjusting some more is part and parcel of our daily lives! Process, procedure, visibility and as such measurability and progress mapping are not an additional benefit but are in fact entrenched in the culture and ethos of the company and each person who works here. One of the joys of having a mid-sized (but quickly growing), dynamic, integrated team of engineers is that we can adapt quickly and handle whatever comes our way. We all know how to muck in; we are quick to learn what works and what doesn’t work and are open in our communication around this, ensuring everyone – especially the client – is kept in the loop, at all times. This should mean we are never in a position where we are required to fully overhaul what we do.

Saying that, we never stand still. Our people are very much at the heart of what we do and we invest in their personal development and training. The team at eg is continuing to grow and what was once a ‘two-man brand’ has grown into a cohesive, experienced and knowledgeable team of experts who are skilled at bridging the gap between innovation and market-ready products. We understand growth, we can deliver scale and have experience in global markets, but we are still a personable, flexible, team of people who are always learning and focused on delivering the best outcome for our clients.

So, we are looking forward to a year full of development, adaptation and new challenges; working closely and collaboratively with our clients across aspects of their projects, whether that be in software, electronics or mechanical engineering, industrial design, usability and human factors, technical due diligence, project management or a full end-to-end development.

In the meantime, however, I personally had better get to the gym!

If you would like to discuss getting your product to market or to chat with one of our team about your product design and development requirements, please contact us:

Via email on, by giving us a call on +44 01223 813184, or by clicking here.